​Museum Use Cases

​Watch the Artist ​at Work

How do you provide context to an ancient object? How do you show how the artist actually created it 1000nds of years ago? ​

Science: ​​technical details are usually ​limited to discussions in ​the ​scientific literature. Or occasionally ​presented as a separate ​​​​chapter in an ​exhibition catalog. 

But it is hard to ​present such information inside a (physical) exhibition. Here is why AR is a great solution:

1) There is no physical space for large panels with drawings and explanations​. AR doesn't need any.

2) ​Most people don't have the patience to spend 10 minutes reading and looking at drawings. ​Usability studies show a drop off after 12 words in their attention span. 

3) 65% of the ​brain is dedicated to processing ​visual information. AR is a purely visual tool to educate your audience. It is easy for our brains to absorb. People are focusing longer on the topic. And they will retain more information until long after the actual museum visit. ​

Assyrian Relief Panel

How do you provide context to an ancient Assyrian relief panel?  ​ 

Science: Researchers used sophisticated surface scanning techniques to study its surface. Finding micro-fragments of paint, they were able to determine the original colors used.

How can you tell the color story of this relief to the general public?

Effective because it's visual: The AR app creates context in ways text alone can't. ​The app allows people to interact with the piece itself. The AR shows information which depends on the position on the relief. ​That can be the original colors of any area. ​But it can be anything else s.a. ​data, storytelling, animation. ​ ​

Opens up institutional knowledge to the general public. 
​Contributes ​to the museum's mission ​the normal exhibition alone can't. ​​And the experience sticks with the visitor until long after the visit.

​Peek Inside a Mummy

​​Science: MRI scans of an Egyptian mummy revealed what's inside the mummy without having to open it.

How do you tell ​their story ​to the general public?

Augmented Reality "X-rays". ​The visitor moves the app ​along the body of the mummy and sees "what's inside" as if looking through an X-ray machine. ​

In a respectful manner you can make the public aware of the actual "human inside". ​