Behavioral Data
We find the behavioral data required to solve your business problem.
Patterns in Data
We translate the data into actionable intelligence, analytics or algorithms.
Influence Behavior
Based on data-insights we can - in turn - influence customer behavior.
Interested? From (marketing) analytics to data products: Have a look at our services!
This is What We Offer:
From Big Data to Human Behavior...
We Find Behavior Data:
Both internal data or 3rd party data that can be re-purposed. We can even extract human data from video feeds or photos.
Bluetooth Beacons track museum visitors. Girls (left) & Boys (right) show different paths. Red = mostly used.
Face recognition software extracts features s.a. emotions, gender, age.
And We Analyze & Use It:
Digital marketing. Predictive & Prescriptive Analytics:
We transform those data into actionable insights visualized in dashboards.
New Data Products:
We put insight into production. New data-products powered by our custom algorithms.
And Back...
Influence Customer Behavior:
Persuasive Technology:
Based on data-insights we can include psychological triggers in our pre-trained AI algorithms.
Stanford's Fogg Behavior Design Model. Motivation, Ability & a Trigger
Interested in what we can do for you? Have a look at our services!